Recession, slow down, double dip recession, stock market crash, repo rate revision, bonds down grade, lower spending, change in customer preference, inflation, bad debts, toxic assets. These are some of the normal reasons that influence the growth or decline of a business entity. There appears to be one business that is immune to all this and it continues to function in a low key manner with minimum infrastructure. The entity does not possess: laptops, computers, ac, receptionist, web sites, and posh business address location. The people employed may not be qualified chartered accountants or MBA’s, there are no advertisements.
What is the business ? It is the pawn broker sitting in his divan. His business equipments consists of a weighing scale, small show case, a ceiling fan, white divan, photos, swastika sign and a big locker. In some cases the shops are located in front of the houses. What keep his business going?